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Message from the President - KW Worldwide

The KW Worldwide team is pleased to announce the addition of our new regions spanning Europe, the Middle East and Central America. Learn more about these leaders and how they’re introducing Keller Williams Realty, and everything we stand for, to new international audiences.Visit our press page!

Proven Concept

Keller Williams has established and proven models and systems that set a framework for profitability in any market. More than just a "brand in a box" approach, we are staying true to who we are - a training and coaching company that offers the most successful models in the industry and the very best training and tools to our agents and offices across the globe.  The Keller Williams Realty systems and models were a new way to do business in the United States and Canada, and they will be a new way of doing business in your region.  

  • Business Systems:  How business is conducted.

  • Economic Model:  Specific strategies to produce profitable businesses.

  • Organizational Model:  Specialized positions and their responsibilities as the business grows.

  • Productivity Systems:  Training, coaching, marketing, and technology tools to amplify business results.

  • Culture:  The foundation of profitable, successful Keller Williams businesses.

Download Stanford Case Studies


To build CAREERS worth having,
BUSINESSES worth owning
and LIVES worth living.


To be the real estate COMPANY OF CHOICE.


Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on SERVICE, PRODUCTIVITY and PROFITABILITY.

Belief System


  • Win-Win: or no deal
  • Integrity: do the right thing
  • Customers: always come first
  • Commitment: in all things
  • Communication: seek first to understand
  • Creativity: ideas before results
  • Teamwork: together everyone achieves more
  • Trust: starts with honesty
  • Success: results through people

Consistently Recognized

One of the top franchise opportunities and a leader in the real estate industry.

Training Magazine

Named a top training organization across all industries worldwide for three years in a row, 2016

REAL Trends 1000

More agent teams ranked by closed transactions and sales volume than any other franchise. Overall, Keller Williams has 118 agent teams on the list of top producers.

Swanepoel Power 200

Thirteen representatives on list of most powerful people in residential real estate, including Gary Keller, Chris Heller, John Davis and Mary Tennant

Real Estate Executive Magazine

Six representatives on list of 100 Most Influential Real Estate Executives, including Gary Keller, Mo Anderson, Chris Heller and John Davis

REALTOR Magazine

Keller Williams home to industry-leading six 30 Under 30 winners, including Web Choice winner for fourth year in a row

RIS Media Power Broker Report

Keller Williams ranked #1 Power Broker by Brand - home to 29 percent of Top 1,000 brokers

Franchise Business Review

Best of the Best list of North America's Top 50 enterprise franchises based on value and franchisee satisfaction

Franchise Times

Only real estate company on "Fast & Serious" list of 40 smartest-growing brands

Inman Select Special Report on Broker Real Estate Technology

Highest ranked brokerage by agent satisfaction and usage

Inc. Magazine ranked Keller Williams the 5000 Fastest Growing Private Companies in America, 2015

Training Magazine ranked Keller Williams the #1 training organization in the world across all industries

Keller Williams featured in Inc. Magazine as 10 Best Companies for Financial Security due to its commitment to financial and physical wellness

We Support You

Every step of the way.

At Keller Williams Worldwide the training never stops! As a franchisee, you have access to ongoing support that is second to none. Our team of Global Franchise Consultants and corporate staff are continually developing new and exciting ways to support you. Explore our value proposition by clicking below.

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  • Success Story: Turkey

    Keller Williams Turkey opened its doors in Istanbul in 2013. Since then, it has expanded to 8 market centers and grown to over 300 associates.

    Visit KW Turkey's website


  • Success Story: Mexico

    Keller Williams Mexico opened its doors in May 2014. Since launch, it has expanded to 5 market centers and grown to over 246 associates.

    Visit KW Mexico's website


  • Success Story: Portugal

    Keller Williams Portugal opened its door in August 2014.  Since launch, Portugal has 7 market centers with 540 associates.

    Visit KW Portugal's website


  • Success Story: Southern Africa

    KW Southern Africa opened their doors in January 2013. Since the launch, Southern Africa has expanded to 21 Market Centres and 8 Business Centres and grown to over 800 associates.

    Visit KW Southern Africa's website

Learn about Our Selection Process

Introductory Phase (30 - 90 days)

  • Initial inquiry via phone or email

  • Initial inquiry questionnaire for submission and review

  • Introductory skype call – explain process and identify opportunity

  • KW Opportunity Webinar to overview KW culture, models, systems, training, technology and marketing

  • Attend Franchise Systems Orientation (monthly opportunity)

  • Attend one or more of the following KW events:*

    • Recruit-Select, Action Training, and Leadership and Motivation (quarterly opportunity)
    • Family Reunion (annual opportunity in February)
    • Mega Camp (annual opportunity in either August or September)
  • Begin assembling Core Group, including: investors, operating principals, regional leadership and regional team

              Download KW Worldwide Application & Launch Process

              Download KW Worldwide Opportunities Brochure


Application / Due Diligence Process (30 - 60 days)

  • Behavioral Assessment completed for Regional Operating Principal

  • Master Franchise Application submitted and reviewed

  • Master License Agreement reviewed, approved and signed

  • Fee paid

              Download KW Worldwide Application & Launch Process

              Download KW Worldwide Opportunities Brochure

Launch Phase (60 - 120 days)

  • KW Worldwide customization process begins:

    • Training adaption consultations
    • Marketing adaption consultations
    • Technology adaption consultations
  • Recruit-Select process completed for regional core group

  • Regional Launch Week Training in Austin for core regional group

  • Local launch processes initiated by master franchisee and KWW support team

              Download KW Worldwide Application & Launch Process

              Download KW Worldwide Opportunities Brochure

Meet the Team

Gary Keller

Co-Founder & Chairman of the Board

Mo Anderson

Vice Chairman

Mary Tennant

Member, Board of Directors

John Davis


Bill Soteroff

President of KW Worldwide

Ellen Curtis

VP of Operations at KW Worldwide

Bill Hunt

International Business Consultant

J.P. Lewis

Executive Director of Regional Development

Contact Us

Contact KW